The Production chain from design to market product

For the current trend of 70's casual and smart the Influence was: Pucci, Matthew Williamson, Gucci, Saint Laurent and Tommy Hilfiger. Quoted by Miss Selfridge themselves;

 ' The decade of love seduced and catwalks of SS15. We crushed over Pucci's 70's splendour, tripped-out at Matthew Williamson's psychedelic parade, dropped jaws at Gucci's grown-up groupie approach and got hippy happy at Tommy Hilfiger; while spring platforms reached new heights at Saint Laurent - High drama, heaven.'